National Volunteer Week 2025, celebrated from 19 to 25 May, is a time to recognise the essential role that volunteers play in building strong, connected communities. This year’s theme, “Connecting Communities”, reflects the powerful impact of collective action and civic participation across Australia.
Volunteering is an important aspect of community life in any community and particularly in rural and regional Victoria. Thousands of individuals contribute their time and skills to a wide range of causes—from tourism and the arts to health, environment, emergency services, and neighbourhood support.
In Hepburn Shire and surrounding areas, around 21% of residents have volunteered through an organisation in the past 12 months, according to the latest Census data. Visitor Information Centres in Creswick, Clunes, Daylesford, and Trentham rely on the efforts of local volunteers, many of whom have dedicated years of service. Community members also contribute through Council advisory committees, supporting Council’s role in building the community.
Mayor, Cr Don Henderson said that volunteering creates relationships that enrich lives and strengthen communities. “Volunteering is at the heart of communities and by giving up our time to support others we can help to foster community engagement, connection and belonging,” said Cr Don Henderson. “Thank you to all our wonderful volunteers who give up their time to support our community.”
Coinciding with this year’s celebration, Volunteering Victoria has released the State of Volunteering Report 2025, offering valuable insight into who is volunteering, how, and why.
The report reveals that 3.3 million Victorians—nearly 59% of those aged 15 and over—volunteered in 2024, contributing over 732 million hours of service. A standout trend is the significant rise in youth engagement, with 69.4% of people aged 15–24 participating in volunteering—the highest rate across all age groups. This reflects a broader shift in values among younger people, who are increasingly drawn to causes aligned with climate action, social justice, and mental health.
Additionally, the report identifies growing interest in seasonal and short-term volunteering. Many people now prefer project-based roles or time-limited commitments that fit around work, study, or family life. This flexible approach is changing how organisations think about recruitment and retention.
For local community groups and not-for-profits, these findings offer clear direction on how to enhance engagement and reach new volunteers:
Offer Flexible Options: Design volunteer roles that cater to busy lifestyles. This could include weekend-only opportunities, remote roles, or short-term projects that align with seasonal needs such as event support or environmental clean-ups.
Target Youth Engagement: Young people are looking for ways to develop skills, make social connections, and contribute meaningfully. Partnering with schools, TAFEs, and universities can open pathways for youth participation, including internships, micro-volunteering, and recognised volunteer hours.
Use Digital Tools: Online platforms and social media are critical for reaching potential volunteers—especially younger ones. Clear, accessible listings and engaging stories about current volunteers can help attract interest and build community awareness.
Invest in Training and Recognition: Ensuring that volunteers feel equipped, supported, and valued leads to greater satisfaction and retention. Consider hosting orientation sessions, providing basic skill training, and celebrating milestones and achievements.
Collaborate Locally: Sharing resources and strategies with other community groups can strengthen the local volunteering ecosystem. Joint recruitment campaigns, shared volunteer pools, and regional training sessions can create a more resilient sector.
Across the region, events are being held this week to recognise the invaluable contributions of volunteers. From appreciation dinners to local shout-outs on social media, these celebrations not only thank volunteers but also raise awareness of the opportunities available.
National Volunteer Week is a reminder of the power of individuals working together to make a difference. Whether it’s mentoring a young person, supporting a local festival, planting trees, or simply checking in on neighbours, volunteering enriches lives—both for those who give and those who receive.
For more information about the state of volunteering in Victoria, visit Volunteering Victoria, where you can access the full State of Volunteering Report 2025 and find resources tailored for volunteers and organisations.
